Services:
Branding, UI-UX
Problem Statement:
Users of the Nike Run Club app face challenges in accessing comprehensive fitness resources and guidance. Despite the app's primary focus on running, users often desire additional support in areas such as workout planning, nutrition, and fitness education. The existing navigation within the app lacks clarity and fails to efficiently direct users to these supplementary features. As a result, users may miss out on valuable opportunities to enhance their overall fitness journey and achieve their wellness goals.
*This is a conceptual project.
*All image credits to Nike.
